He describes the approach that Crew and others take as “shadow IT,” in that the companies don’t talk to central HQ when winning the business. “Workplace only works if you get 100 percent of the company using it,” he added. We help our employees develop and we give them the right tools, so Workplace is a perfect fit.” Last month, Facebook appointed a new “head” of Workplace, Karandeep Anand, who came to Facebook three years ago from Microsoft (and thus has a close understanding of enterprise software). “We really rely on our talented teams to manage more than 2,000 Nestlé brands worldwide. “We have almost 1,000 Starbucks locations using Crew. He also contends that it just takes time to deploy something across a massive business.