T-Mobile lashes out against Verizon’s 5G rollout


T-Mobile Verizon 5G ad campaign

T-Mobile is focusing its energy on tearing down Verizon’s 5G rollout, with the “un-carrier” launching an ad campaign against its rival on Wednesday. Billboards have been posted across the nation including in Times Square, with T-Mobile also setting up a Twitter handle full of memes and quizzes criticizing Verizon’s 5G pricing and lack of coverage maps, and a full website showing “what Verizon marketing really should look like,” according to John Legere, T-Mobile CEO.