Ad Platforms into Use Comscore Demos For CTV Ad Targeting

Comscore has teamed with advertising platforms Adobe Audience Manager, Google Display & Video 360, also Oracle Data Cloud to make its age and sex demographics offered for audiences targeting within...

Gen Z And The Rise Of Optimized Out-Of-Home Advertising

Gen Z and Millennials are in control. They want relevant content to be how they want it and when they need it. This is true for their devices -- it's true. One...

Deepfakes have YouTubers worried. Vidcon offers a way to push back

Not far from a frenzy of screaming tweens chasing online video stars, in a glass building overlooking Disneyland, VidCon will introduce a new celebrity to its pantheon: video forgeries known as deepfakes. But the...

BMW has a bunch of wild stuff in store for Monterey Car Week 2019

  We're about a month away from the annual Monterey Car Week festivities, where automakers, collectors and regular ol' car geeks from around the world get together on California's central coast to...

Mars Blockchain Summit NYC 2018 Successfully Held, Summit Dialogues Explored What’s Next in Blockchain

Mars Blockchain Summit NYC 2018 was successfully held in New York on October 18, Eastern Standard Time. Joint by well-known financial institutions and industry leaders from both China and Wall Street,...

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